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The web site info.acrisservices.com states the following, "Get Instant Access Now! Enter in your name and email below to download the report now." We noticed that the webpage stated " We will not spam, sell, or rent your information." It also said " The Proven Sales Process For A Building Company. Sales Funnel Blue Print For Builders. From generating traffic to your website right through to signing the contract and not having to compete on price! Free Templates and Checklists-. GET YOUR FREE BLUE PRINT NOW!." The header had builders sales training as the highest ranking optimized keyword. This keyword is followed by builders coaching and builders business coaching which isn't as urgent as builders sales training.